Getting Started with OnlyBrands
What is OnlyBrands?
OnlyBrands flips traditional influencer marketing on its head. Instead of brands spending weeks searching databases and sending cold outreach messages, influencers compete for your experiential campaigns with transparent, competitive bids.
The Problem We Solve
- Weeks of outreach → Minutes to campaign launch
- Opaque pricing → Transparent market rates
- Manual vetting → Verified influencer marketplace
- Complex negotiations → Simple bid selection
How Reverse-Bidding Works
Traditional Model: Brands chase influencers
OnlyBrands Model: Influencers compete for brands
- Brands post campaign requirements and budgets
- Verified influencers submit competitive bids
- AI scoring helps evaluate best matches
- Secure escrow protects all parties through Stripe
- Team collaboration enables approval workflows
For Brands
Your Dashboard
Campaign Management
- Track 12+ active campaigns simultaneously
- Real-time bid notifications
- Performance analytics and ROI tracking
- Team approval workflows
What You Control
- Campaign budgets and requirements
- Content specifications (posts, stories, reels)
- Usage rights duration
- Influencer selection criteria
Campaign Creation Process
Content Requirements Builder
- Instagram Posts (quantity)
- Instagram Stories (quantity)
- Instagram Reels (quantity)
- TikTok Videos (quantity)
- Usage Rights (duration)
Targeting Options
- Follower count minimums
- Engagement rate thresholds
- Content category focus
- Geographic requirements
For Influencers
Mobile Web App
Getting Verified
- Portfolio review and approval required
- Quality standards maintained
- Completion rate tracking
- Brand safety compliance
Bidding Process
- Browse trending campaigns
- Submit competitive proposals
- Set your own rates and terms
- Track bid status and negotiations
What Brands See
- Your follower count and engagement rates
- Portfolio of past brand work
- Completion rates and ratings
- AI brand-fit scoring
Platform Features
Secure Payments
- Escrow system through Stripe or verified payment processor
- Funds held securely until content delivery
- Automated release upon campaign completion
- Protection for both brands and influencers
Team Collaboration
- Team dashboard for campaign approvals
- Multi-user access and permissions
- Approval workflows and notifications
- Campaign notes and team communication
Portfolio & Review System
- Influencer work samples and case studies
- Brand feedback and rating system
- Performance history tracking
- Quality verification process
Business Documentation
Pricing & Fee Structure
For Brands
- Platform fee: 8% of campaign budget
- No setup costs or monthly subscriptions
- Pay only when campaigns are completed
- Escrow processing included
For Influencers
- Free to join and bid
- 5% platform fee on completed campaigns
- Instant payment upon content approval
- No hidden costs or subscription fees
*Pricing is subject to change. Current rates apply to new campaigns created under this pricing structure.
Terms of Service Overview
Campaign Requirements
- Minimum campaign budget: $1,000
- Content must be delivered within agreed timeframes
- Usage rights clearly defined upfront
- Brand safety guidelines must be followed
Quality Standards
- Influencers must maintain verification status
- Content subject to brand approval
- Completion rate tracking affects platform standing
- Dispute resolution through platform mediation
Frequently Asked Questions
How does reverse-bidding ensure quality?
Only verified influencers can bid. Our AI scoring system evaluates brand fit, engagement rates, and completion history to help brands make informed decisions.
What happens if content isn't delivered?
Escrow protection ensures brands only pay for completed work. Non-delivery results in full refund and impacts influencer platform standing.
Can campaign requirements change after bidding?
Minor adjustments possible through platform messaging. Major changes require new campaign creation to ensure fair bidding.
How quickly do bids arrive?
Bid timing varies based on campaign attractiveness, budget, and market conditions. The competitive marketplace encourages prompt responses from interested influencers.
Privacy Policy
Last updated: July 24, 2025
Our Commitment to Privacy
OnlyBrands ("we," "our," or "us") is committed to protecting your privacy and ensuring transparency about how we collect, use, and protect your personal information. This Privacy Policy explains our practices regarding data collection and use of our influencer marketing platform.
Information We Collect
Account Information
- Name, email address, and contact details
- Company information and job title
- Profile photos and bio information
- Payment and billing information
Platform Usage Data
- Campaign creation and management activities
- Bid submissions and interactions
- Content uploads and portfolio materials
- Communication within the platform
Technical Information
- Device type, browser, and operating system
- IP address and general location data
- Usage analytics and performance metrics
- Cookies and similar tracking technologies
How We Use Your Information
- Platform Operations: Facilitate campaign creation, bid matching, and payment processing
- Communication: Send important updates, campaign notifications, and customer support
- Improvement: Analyze usage patterns to enhance platform features and user experience
- Security: Protect against fraud, abuse, and unauthorized access
- Legal Compliance: Meet regulatory requirements and enforce our terms of service
Information Sharing
We do not sell your personal information to third parties.
We may share information in the following limited circumstances:
- Between Platform Users: Profile information visible to potential collaboration partners
- Service Providers: Trusted vendors for payment processing, hosting, and analytics
- Legal Requirements: When required by law or to protect rights and safety
- Business Transfers: In the event of merger, acquisition, or asset sale
Data Security
Technical Safeguards
- SSL encryption for data transmission
- Secure cloud infrastructure
- Regular security audits and monitoring
- Access controls and authentication
Operational Protections
- Employee training on data protection
- Limited access on need-to-know basis
- Incident response procedures
- Regular backup and recovery testing
Your Rights and Choices
- Access: Request a copy of your personal information
- Correction: Update or correct inaccurate information
- Deletion: Request deletion of your account and data
- Portability: Export your data in a machine-readable format
- Opt-out: Unsubscribe from marketing communications
- Objection: Object to certain types of data processing
Data Retention
We retain your information for as long as necessary to provide our services and comply with legal obligations:
- Active Accounts: Data retained while your account is active
- Closed Accounts: Most data deleted within 90 days of account closure
- Legal Requirements: Some data retained longer for compliance purposes
- Analytics: Aggregated, anonymized data may be retained indefinitely
International Transfers
OnlyBrands operates globally, and your information may be transferred to and processed in countries other than your residence. We ensure appropriate safeguards are in place through:
- Adequacy decisions from relevant data protection authorities
- Standard contractual clauses for international transfers
- Compliance with applicable data protection laws
Cookies and Tracking
Essential Cookies
- Required for platform functionality
- Authentication and security
- Cannot be disabled
Analytics Cookies
- Help us understand usage patterns
- Improve platform performance
- Can be disabled in settings
Marketing Cookies
- Personalize your experience
- Relevant content and offers
- Manageable via cookie preferences
Children's Privacy
OnlyBrands is not intended for users under 18 years of age. We do not knowingly collect personal information from children under 18. If we become aware that we have collected such information, we will take steps to delete it promptly.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will:
- Notify users of material changes via email or platform notification
- Post the updated policy with a new "Last updated" date
- Maintain previous versions for reference
- Provide at least 30 days notice for significant changes
Contact Information
Contact Information
For privacy-related questions, concerns, or requests:
- Email: info@oohfixer.com
- Subject Line: "OnlyBrands Privacy Inquiry"
- Response Time: Within 72 hours
For general inquiries, you can also reach us at info@oohfixer.com
Legal Basis for Processing (GDPR)
For users in the European Union, we process personal data based on:
- Contract Performance: Providing platform services and processing payments
- Legitimate Interest: Platform improvement, security, and fraud prevention
- Consent: Marketing communications and optional features
- Legal Obligation: Compliance with applicable laws and regulations
Terms of Use
Last updated: July 24, 2025
Agreement to Terms
By accessing or using the OnlyBrands platform ("Service"), you agree to be bound by these Terms of Use ("Terms"). If you disagree with any part of these terms, you may not access the Service. OnlyBrands is operated by OOH Fixer LLC ("Company," "we," "our," or "us").
Platform Overview
OnlyBrands is a reverse-bidding influencer marketing platform that connects brands with verified influencers. Brands post campaign requirements, and influencers submit competitive bids to participate in those campaigns.
User Categories and Responsibilities
Brand Users
- Create accurate campaign requirements
- Provide timely feedback on content
- Make payments per agreed terms
- Respect intellectual property rights
- Maintain professional communication
Influencer Users
- Maintain accurate profile information
- Deliver content as specified
- Meet agreed-upon deadlines
- Follow FTC disclosure guidelines
- Maintain brand safety standards
Account Registration and Verification
- Accurate Information: You must provide truthful and complete information during registration
- Account Security: You are responsible for maintaining the confidentiality of your login credentials
- Verification Process: Influencers must complete identity and platform verification before bidding
- Age Requirement: Users must be at least 18 years old to use the platform
- Business Authorization: Brand users must have authority to enter into agreements on behalf of their organization
Platform Usage Rules
Permitted Uses
- Creating and managing influencer marketing campaigns
- Bidding on campaigns that match your expertise
- Communicating through platform messaging systems
- Uploading portfolio content and campaign deliverables
Prohibited Activities
Platform Abuse
- Creating multiple accounts or fake profiles
- Attempting to circumvent platform fees
- Manipulating bidding or review systems
- Spamming or unsolicited communications
Content Violations
- Uploading illegal or inappropriate content
- Infringing on intellectual property rights
- Sharing false or misleading information
- Violating advertising disclosure laws
Security Violations
- Attempting to hack or breach security
- Distributing malware or viruses
- Accessing accounts without authorization
- Reverse engineering platform technology
Payment Terms
- Platform Fees: Brands pay 8% platform fee; Influencers pay 5% on completed campaigns
- Escrow System: Payments held in secure escrow until content delivery and approval
- Payment Processing: All transactions processed through Stripe or approved payment processors
- Refund Policy: Refunds available for non-delivery or material breach of campaign terms
- Dispute Resolution: Payment disputes handled through platform mediation process
- Tax Responsibility: Users responsible for applicable taxes on their transactions
- Fee Changes: Platform fees subject to change with 30 days advance notice
Content and Intellectual Property
Content Ownership
You retain ownership of content you create, but grant OnlyBrands limited rights to:
- Display your content on the platform
- Use content for marketing and promotional purposes
- Store and backup content for platform operations
- Moderate content for quality and compliance
Usage Rights and Licensing
- Campaign Content: Usage rights specified in individual campaign agreements
- Default Terms: Unless otherwise specified, brands receive 12-month usage rights
- Attribution: Influencer attribution required unless explicitly waived
- Exclusivity: Exclusivity terms must be clearly stated in campaign requirements
- Modification Rights: Brand editing rights limited to minor adjustments unless agreed
Quality Standards and Compliance
Content Standards
- Professional quality photography/videography
- Brand-appropriate messaging and tone
- Compliance with platform guidelines
- Original content without copyright infringement
Legal Compliance
- FTC disclosure requirements (#ad, #sponsored)
- Platform-specific advertising policies
- Industry-specific regulations
- Local and international advertising laws
Platform Availability and Modifications
- Service Availability: We strive for 99.9% uptime but do not guarantee uninterrupted service
- Maintenance: Scheduled maintenance will be announced in advance when possible
- Feature Updates: We may add, modify, or remove features with reasonable notice
- API Changes: API modifications will include deprecation notices and migration periods
Account Termination
Termination Rights
We may suspend or terminate accounts for:
- Violation of these Terms of Use
- Fraudulent or deceptive practices
- Repeated poor performance or reviews
- Legal compliance requirements
You may terminate your account at any time through account settings or by contacting support.
Disclaimers and Limitations
- Service "As Is": Platform provided without warranties of any kind
- User Content: We do not guarantee accuracy or quality of user-generated content
- Third-Party Services: Integration with third-party services subject to their terms
- Business Results: No guarantee of specific marketing outcomes or ROI
- Limitation of Liability: Our liability limited to platform fees paid in the last 12 months
Indemnification
You agree to indemnify and hold harmless OnlyBrands, its officers, directors, employees, and agents from any claims, damages, or expenses arising from:
- Your use of the platform in violation of these terms
- Content you submit or create through the platform
- Your violation of third-party rights or applicable laws
- Your breach of any representations or warranties
Dispute Resolution
Platform Disputes
- Campaign disputes handled through platform mediation
- Quality concerns reviewed by platform moderators
- Payment disputes resolved through escrow system
- Appeal process available for all decisions
Legal Disputes
- Binding arbitration for disputes over $10,000
- Small claims court available for smaller disputes
- Delaware state law governs these terms
- Venue in Delaware courts where applicable
Changes to Terms
We may modify these Terms of Use at any time. When we do:
- Notice: Users will be notified via email and platform notification
- Effective Date: Changes take effect 30 days after notification
- Continued Use: Using the platform after changes constitutes acceptance
- Termination Right: You may terminate your account if you disagree with changes
Contact Information
Legal and Terms Questions
For questions about these Terms of Use:
- Email: info@oohfixer.com
- Subject Line: "OnlyBrands Terms Inquiry"
- Response Time: Within 5 business days
For general support: info@oohfixer.com
Severability and Entire Agreement
- Severability: If any provision is deemed invalid, the remainder remains in effect
- Entire Agreement: These terms constitute the complete agreement between parties
- Waiver: Failure to enforce any provision does not constitute a waiver
- Assignment: These terms may not be assigned without written consent
Technical Requirements
System Compatibility
For Brands (Web Dashboard)
- Modern web browser (Chrome, Safari, Firefox, Edge)
- Minimum screen resolution: 1280x720
- Stable internet connection
- JavaScript enabled
For Influencers (Mobile Web App)
- iOS 12+ or Android 8+
- Mobile browser or progressive web app
- Camera access for portfolio uploads
- Push notifications supported
Data Export & Reporting
Campaign Analytics
- Real-time performance dashboards
- Exportable CSV reports
- ROI tracking and metrics
- Engagement rate analysis
Available Data
- Bid history and selection rationale
- Content performance metrics
- Influencer portfolio data
- Payment and completion records
Account Management
Security Features
- Two-factor authentication available
- Secure payment processing via Stripe
- GDPR compliant data handling
- Regular security audits
Team Access
- Multi-user dashboard permissions
- Role-based approval workflows
- Activity logging and audit trails
- Team member invitation system
Get Started
Ready to revolutionize your influencer marketing with competitive bidding?
Get in TouchConnect with our team to see OnlyBrands in action and learn how reverse-bidding can transform your experiential campaigns.
OnlyBrands - Where influencers compete for your brand